Director of K-12 Enrollment

$65,400 - $99,735 yearly
  • New Orleans Public Schools - Central Office
  • 2401 Westbend Parkway, New Orleans, Louisiana 70114, USA
  • 09/18/2023
Full time Leader/Administration

Job Description

NOLA Public Schools Vision

The vision of the NOLA Public Schools is that every student receives a high-quality education that fosters their individual capabilities, while ensuring that they thrive and are prepared for civic, social, and economic success.

Position Summary

The Director of K-12 Enrollment will supervise daily and long-term enrollment outreach strategy for all NOLA-PS schools, including mid-year enrollment transitions, enrollment events, and closing school students and school support. The Director will drive forward a standard of exemplary customer service for all students and families, collaborating with all members of the enrollment division on the timely delivery of match results and coordination of internal dependencies. The Director of K-12 enrollment ensures parent- and school-facing outreach efforts are promptly delivered, consistent in tone, student-focused, professional, and adaptive to the needs of the community.


Essential Duties and Responsibilities

  • Collaborates with schools to streamline enrollment processes that affect schools and families;
  • Directs processes for eligibility and priority including communicating with schools and families about data;
  • Oversees auxiliary enrollment services, including enrollment communications strategy and operations, and enrollment transitional services. Supervises the Assistant Director of Enrollment and the Assistant Director of Operations Outreach and Family Access;
  • Provides support, trainings, resources and enrollment engagement activities for New Orleans families and students throughout year, including weeknights, weekends, and summer;
  • Tracks and measures the success of various outreach methods and implements strategies to improve or refine engagement over time;
  • Makes data-driven decisions to improve outreach and service strategy;
  • Supervises NOLA-PS enrollment publications, including website maintenance, graphic design, distribution, and marketing;
  • Supervises enrollment transition processes, including Hardship Transfer review and appeals processes, and accelerated transfers;
  • Supervises enrollment activities for schools with eligibility criteria including eligibility determinations, targeted communications, and waitlist management;
  • Conducts enrollment support and outreach to students attending closing schools, in collaboration with school leadership and community partners;
  • Manages convenings of school-based enrollment leads for enrollment strategy and execution, including the Enrollment Advisory Group and the Enrollment Points of Contact meetings;
  • Annually updates the school-facing K-12 Enrollment Manual by reviewing policy, procedures, and feedback from stakeholders;
  • Set enrollment targets for 10/1 and each enrollment phase (Main Round and Open Enrollment);
  • Collaborates with organizations and individuals that convene families to share information about enrollment;
  • Ensures communication to schools and families are consistent, transparent, and fair;
  • Assists families, when needed, during peak enrollment periods;
  • Attends staff and other district meetings, as necessary; and
  • Performs other duties as required.


Education and Experience

  • Bachelor’s degree required. Master’s degree is preferred; and
  • 7 years of experience in a related field.


Other Knowledge, Skills or Abilities Required

  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, and Outlook) required; Adobe preferred;
  • Superlative project-management skills; demonstrable ability to multi-task and prioritize effectively;
  • Excellent written and verbal communications skills;
  • Exceptional mediation skills, including ability to communicate effectively and efficiently with various stakeholders, such as schools, families, vendors, and community partners;
  • Strong knowledge and understanding of current trends in digital media/social media;
  • Experience with social media and web design platforms preferred;
  • Excellent organizational skills. Able to problem-solve, develop, and maintain systems, and creatively drive work forward;
  • High attention to detail;
  • Event coordination experience, including contract development, volunteer recruitment and management, marketing, and budget management;
  • Familiarity with centralized enrollment and discipline policies and procedures preferred;
  • Familiarity with new and existing standards of student disciplinary practices preferred.;
  • Strong knowledge of New Orleans educational landscape, including the educational challenges and opportunities facing the student population we serve;
  • Demonstrated ability to respond positively to supervision and feedback; and
  • Customer service and team oriented.


Work Environment

Listed below are key points regarding environmental demands and the work environment of the job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions of the job.

  • Required to use motor coordination with finger dexterity (such as keyboarding, machine operation, etc.) part of the workday;
  • Required to exert physical effort in handling objects more than 30 pounds rarely;
  • Required to be exposed to physical occupational risks (such as cuts, burns, exposure to toxic chemicals) rarely;
  • Required to be exposed to physical environment which involves dirt, odors, noise, weather extremes or similar elements rarely;
  • Normal setting for this job is an office/school setting; and
  • Occasional evening and weekend hours will be required.       


Direct Reports

Assistant Director of Enrollment

Assistant Director of K12 Operations, Outreach, & Family Access


Performance Evaluation

The employee will be evaluated based on the above position using either two methods: via COMPASS or a NOLA-PS evaluating instrument. If the employee holds an Educational Leadership certification, he/she will be evaluated via COMPASS to ensure renewal of certification.

Grade Range



Leader role

School Year

2023-24 SY